About Us

Our success is directly tied to yours.

Who we are

That philosophy is what drives founders Jim and Karen O’Brien every day. Each has decades of experience in the print or direct mail marketing industries, and a dedication to customer service that is unparalleled in the industry.

While the printing industry dramatically over the last two decades, Jim and Karen have stayed one step ahead all along the way from traditional printing to the digital revolution. In fact, ThinkShapes Mail, formerly ThinkShapes Mail, has been completely digital since its inception in 2010. It is one of the only printers nationwide that combines shaped mail with advanced variable data customization. This can boost direct mail response rates into the double digits.

ThinkShapes Mail’s expertise extends into personalization such as QR codes and scratch-offs, researching the right direct mail list and providing the die lines for a shape that will jump out of the mailbox. Our shaped trade show handouts are always a show favorite, while our print-on-demand booklets save waste, space and money.

So whether you’re a Fortune 500 or an up-and-coming start up, we can provide custom printed solutions targeted toward greater success.


  • Shaped Mail
  • Shaped Handouts
  • Digital Printing
  • Square Mail
  • On-Demand Booklets
  • Shapes Scratch Offs
  • Design Services
  • Direct Mail List Research
  • Direct Mail Fulfillment

Our Team

Jim O’Brien


Jim, a 1989 graduate of the University of Illinois with a Business Administration/Marketing degree has over 25 years of B2B sales experience.  The last 16 years have been in the direct marketing and digital printing industry.  As a co-founder of ThinkShapes Mail, Jim is our resident shaped mail expert.

His email is jobrien@thinkshapesmail.com

Karen O’Brien


Karen, a 1987 graduate of the University of Illinois with a degree in economics and business, has over 25 years of experience in the printing industry. She has seen new technology transform the way businesses communicate in print. As co-founder of ThinkShapes Mail, Karen is the “detail” person, making sure all goes well with print projects from start to finish. She provides estimates on all non-shaped jobs.

Her email is kobrien@thinkshapesmail.com


CEO / Manager

Derek has been with ThinkShapes Mail since its inception, though he’s been in print production even longer. Derek is the hands-on press operator and designer all rolled into one.  Whatever you can envision, he can help bring it to life.